Heart Training Center v2

Another concept made for the team of cardio doctors. Wanted to make this one bit different form a pack of quite formal ones since those doctors are around 30. Designer: DifferentPerspective
Submitted: 02/11/2012 • Featured: 03/12/2012
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DifferentPerspective

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Logo design for a Dutch sport physiotherapy company called 'fysiosportief'. They asked me to come up with a new refreshing logo for their business. The client preferred the type to be custom and as friendly looking, easy to read and a little twist integrated in it that shows some sort of speed and dynamic. The icon is a combination with the letter 'F' together with a running human. Also tried to perfect the balance by adding that same shadow effect from the typo.