Human resources company.
Half-symbolic, half-typographic concept. I have started with a concept of a road leading ahead, with a guiding star above, showing the way. Then, I had to add top serifs to get the letter "T", and with a little stretch of imagination it could be interpreted (or rather the negative space it creates) as the night-sky`s sphere.
I am pretty happy with the shape I have ended up with. It is purely geometric, simple, elegant, unique and strong. Of course it is also the initial of the company name, and the hidden message can be viewed as added value.
keywords: "T", professional, trustworthy, solid, experienced, elegant, simple, guidance
Identity for upcoming hair extensions brand from New Jersey, United States. Lure Hair sells 100% indian human hair extensions to women and salons.
Human resources consulting organization based in Paris, Quintecia trusted Brand Brothers to redesign its corporate identity and its global branding. Professionalism, credibility, transparency and proximity are the values passed through this new identity, wich includes an original typography.
"Synthesis Centre" is a centre of physical and spritual health, in Athens. The services provided are consulting, psychotherapy, stress management, astanga yoga and more..
The concept of this corporate identity in general, is a "ball" that represents one’s soul and/or body that "unrolls" after being taken care through therapy and yoga. As a result, the symbol of this logo represents the physical & spiritual "lift-up" of a human figure, "the ending point" and the "result" of this whole experience.
In order to express its unique character, The logo was created from one single, black-inked line to show a handwritten style.