MPB - My Poor Brain. The design and illustration alter-ego of Tim Smith. Brain powered graphics fun.
Fansite is a modern, digital equivalent of a fan scrapbook or fanzine; a social network for fans to get together, discuss and swap content based on their favourite celebrity. The typeface selected is modern and has a strong relevant personality itself, but it is treated in a unique way. Each letter is tightly cropped, yet still legible, inspired from old fanzines when fans would use scissors to cut and layout their magazines. This modern, digital equivalent creates a unique and memorable logotype.
Zebra is a fictional charity that aims to help the conservation efforts for Zebras. The concept it clear, simple and respectful. Created as part of a genuine brief.
Pear is a cloud-based application that integrates entertainment, fashion, travel and sport. Allowing users to have a customised interface to the web that streamlines and aggregates only what interests them. The logo encompasses representative icons from various genres and sectors and combines them under one pear-shaped roof, just like the app itself.
Platform brings many talents together to form a solution, this is what makes up Platform - in a nutshell. The branding signifies these talents with multicoloured squares which are brought together to make up the logo and branding. The squares also form a 'platform' shape.
The main logo is ever changing and diverse. The number of squares and the colours are constant, but they rearrange from letterhead to business card to website etc., so it'll always look the same but is dynamic and evolving - just like Platform’s work.