Abstract letter A in the form of a security shield representing defense, strength and protection
Aside from the client requesting that the idea of 'Two men and a mop' be obvious and easily understood, they indicated that they catered mainly to older retired clients and didn't want to appear too expensive. I felt a retro style would appeal to this population. The retro feel gives the dependable and honest vibe the client was looking for. The men appear to be quick, confident and professionals on their way to do a great job!
company develops software for content providers that triggers pop up registration after hitting a certain amount of click throughs... thus the TRIGGER... used an EYE because the software is watching the user waiting on clicks and to trigger the popup... thus the wave and "letter i" play
Mustang Marketing - interactive agency from Lublin, Poland, specializing in e-marketing, webdesign and branding. More info at http://mustang-marketing.pl or http://facebook.com/agencjamustangmarketing