Designer: Jessica Maus de RolleyLogo for a personal trainer. The mark symbolizes an ecstatic figure representing health and happiness. The arms and legs of the mark forms the trainer's initials, L and A.
Overview The company – Boutiquette, online boutique selling affordable clothing made from natural high quality fabrics, from up and coming designers. Challenge Developing a memorable, fresh and creative logo for the Boutiquette brand. The logo should relate to the name Boutiquette, which is a combination of words boutique and etiquette. The task was to create a visual identity which would convey edginess, creativity and style.