Brand and logo redesign for the Harvest Bible Church Logo.
The main challenge was to somehow link in the notion of harvest with the uber symbolic cross whilst keeping this particular church logo free of the visual cliches that often accompany many church logos.
I was approached by the Harvest Bible Church after they had seen the general style of my existing logo portfolio, so this was also a determining factor with the design style. A clean, smart, well defined church logo design was what this client was seeking.
The idea you see is basically formed from the imperfect lines of a soon to be harvest field, but also draws on the idea of a recently ploughed field which sets the beginning and creation of the crop cycle.
The horizontal and vertical lines converge creating this square/hatched shape which provides for a meaningful link to that one place where people will ultimately converge: the church.
It's for a Spanish clone of mint.com called ahorroy.com. The logo represents the text of the mark "ahorro y punto", "ahorro" means "I save" and "y punto" is a Spanish expression meaning "end of history", and literally means "and point". So the logo is a piggy bank and a point. I applied dynamic strokes to represent innovation of the application. At the same time, simulates to be a face looking up and sticking out his tongue.
The Smoothie Hut is a 100% mexican establishment which is involved in the food/beverage industry. Developed in Nuevo Vallarta, Nayarit (MEX), this company comes to the market in order to promote the “Smoothie” culture, which involves the all-natural, healthy, fresh and high quality products, giving to our body the nutrients needed for optimal performance.
Tipico is a new concept of food. Restaurants based in the most important cities of the world and quality food products. We did a proposal for naming, logo, corporate identity, packaging and advertising.
An An hotel is located in District 1, Ho Chi Minh city. It has vintage glamour style and provides professional service in hotel and tourism.
This is one of four log concepts that i designed and developed for a client. Their business is brand protection so the concepts had to be crystal. This logo didn't get picked as its visual associations did not relate to the corporate values of the client. I may recycle it as a personal brand id but still the visual elements has no relation to the name of my business "atoms". Thanks
The finished logo for Poplar Creek Brewing ... a retail store that sells ingredients and equipment used to brew beer and make wine at home.
