Designer: AleksandarInternet portal - daily dose of motivation and inspiration for your healthy body and mind. Strength, diet, self esteem. When designing typography for the word "fitcult" I was inspired by the characteristics of the fitness (muscle, power, energy, dynamic). Custom lettering is a specific high contrast between horizontal and vertical strokes. The letter "f" and "i" are connected to the ligatures.
Regional social network. The most important part of this undertaking is encouraging citizen journalism, hence quotation marks (and tagline "let`s create opinions together").