Designer: shtef-sokolovichThe School of Thought is a free online education platform that provides courses, apps, games and content to teach creative and critical thinking skills. The purpose of The School of Thought is to help us question all schools of thought; and to teach the next generation how to think, rather than what to think. It aims to do this by plugging academia directly into the best of the creative industries, bypassing the bureaucracy of the education system to create genuinely engaging and effective learning resources that any student or teacher can access for free. The structure of the platform will be modular, contextual, and multi-faceted, and so the brand identity needed to act as more than just a logo - it needed to act as integrated part of the functionality of the platform and how it is used.
Sreca je u nama (Happiness is within us) The brief was to create logo for life coach and art of living workshop "Happiness is within us" and to use posture that symbolizes happiness. www.lifecentar.com The idea Happiness posture + butterfly + tree The logo is combination of asana that represents happiness presented through the symbols of butterfly and tree. Butterfly symbolizes change (metamorphosis), and in Japan is considered to represent one's soul. Tree symbolizes stability, longevity, and strength. Connection of mind and body is shown through these symbols. Energy vital points on the body are colored in gold: feet, palms, heart, third eye and point below navel.