Logo was created for site deappetizer.com. Deappetizer.com is for people, who used to eat a lot, but decided to do something to reduce their appetite. Idea is simple and clever in my opinion: the site presents unpleasant pictures, which should spoil your appetite. And before a meal you can visit this site to change your perception of food for a while. All of the pictures are divided into three levels by their effect. The further the stronger. Concept: imagine that «Deappetizier» is very unusual restaurant, where guests come to refrain from eating, so the primary duty of a waiter is not to allow a guest to eat. All the waiter’s efforts to discourage guest’s appetite formed the basis for a series of logos for each level of pictures: Level 1 https://www.logomoose.com/members/alisa1711/showcase/logo/244/ Level 2 https://www.logomoose.com/members/alisa1711/showcase/logo/245/ Level 3 https://www.logomoose.com/members/alisa1711/showcase/logo/246/ Also you can see logo in bigger size and on the white background at http://revision.ru/work/36475/
This logo communicates a fun, playful message while presenting the “g” that makes Geoff’s name unique. The splat was created by throwing paint soaked objects at board, and scanned in to get the perfect splat. The “g” is created from the negative space to provide an aesthetically interesting symbol, while allowing this mark to be produced in a wide variety of printing and post-printing methods.