Designer: blancetnoireCST is a training company. Symbolism of a chess knight is central to CSTs strategy. It exemplifies dynamism and initiative. Basing on these qualities and the target group in part the automotive branch I have referred in the lettering and composition to the aesthetics of sport cars emblems. Over the course of many sketches, I have created a convincing, minimalistic silhouette. Rendered as negative space against a chess square, it creates a bold, cohesive and legible mark.
A very simple logo design for happy co. Instead of putting a straight line below the CO part, i've made a smile, because its happy.