Designer: alekchmuraFideon - sign: pile of ideas with the letter F on the top of the pile ;). Logo for web portal (crowd funding).
The Potion Lady is a Melbourne based Australian Bush Flower Essence practitioner. The brand needed to be quirky, mystical and magical. The client wanted to create a character that would become the 'face' of the company so it had to have personality as well as portray the emotive nature of the business.