Designer: John MascarenhasApproved logo for expose. The type is created from zero. I went for a rounded approach to communicate a friendly and inviting feel. The mark symbolizes abstract light beams forming the expose action coming from the edge of the "e" The red/green/blue color stands for light and yellow/orange/red represent the levels of sound volume.
A helicopter company based here in South Africa. They work in the mining industry flying long hours and carrying heavy equipment. This is where the concept of the "Work Horse of the Skies" was created.