Designer: Niall StainesFictional logo for an Adidas-themed résumé. This is in no way affiliated with Adidas.
Earlier this year, Adidas Originals had an open Design Director position in their Portland HQ, and, being a lover of the brand, I decided to apply. To demonstrate not only my skills as a graphic designer, but also my knowledge and respect for the adidas brand and its legacy, I designed a self-promo booklet (a highly-conceptual adaptation of my current résumé) that is aesthetically inspired by adidas Originals marketing brochures. The booklet chronicles the accomplishments of a fictional alter-ego, Coach Ramirez — an adidas track suit wearing, afro'd, mustachioed designer — and is written as if he's actually the Design Director at adidas Originals. Sadly, I didn't get the job.
Click here to view my Flickr stream for full design rationale and additional images.
Another version of Hai Baby Shop logo ("Hai" = "ocean" in Mandarin), but the client was already too happy with the original one and closed the deal so I decided to keep this as our own experimental project. :)
Logo design for inbound marketing agency. We used magnet as a symbol of attracting customers through a series of coordinated marketing actions. Additionally, curved bottom edge enhances the impression of attraction. - - - Follow us on www.fb.me/triptic.design