Cardinalia Septem Group

Negative space logo forming 4 letters. C, S, G and 7. Designer: Araz Davud
Submitted: 08/01/2017 • Featured: 08/27/2017
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Araz Davud

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"Casa do Salame is a family company that has worked for over 15 years with handmade production of sausages and several other farm products. For the development of this brand, we added a more traditional/manufactured feel to it so that the public can feel that the products are unique and handmade. We used color tones that remind of Italy (the origin of the products and the family), and to make the handmade aspect clear, we used golden hotstamping on the materials.”

0Nov-08-14

BudgetBuild.ru – is an Internet portal, which helps users save on construction or find a contractor job. Main task: to focus on opportunities to save when using the site. In order to convey to consumers the basic idea, it was decided to create a sense of “fun”, “easy” to repair, which takes place in a friendly atmosphere. Textures borrowed from the real objects that are associated with the repair and construction. At the same time, I tried to do the collective image that some textures can be interpreted in different ways. The logo is the ever-changing details (location and size of nails, textures and shapes of letters) that enhance the atmosphere of “fun repair”. See full concept

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