Designer: ctmac3Berkshire Sound + Lighting is a Massachusetts-based company specializing in sound and lighting services for live music events. The logo created references the sound wave, as well as the Berkshire hills where the studio is located.
The logo design for the ceramics atelier had to be a simple and one-color symbol, allowing it to be embossed in clay. The owner wished also for it to have a friendly and carefree spirit. Her answer to a aptly posed question lead us to the motif of a smiling sheep, characteristic of her work. I showed the sheep en face, instead of a profile, like she appears usually, and I gave her hooves gestures of creative activity. It accounted for a highly inviting, distinctive and memorable mascot logo in a form of a seal.
