Dumma Branding is the design house of Duminda Perera. Duminda is currently involved in an ongoing logo project for design every day one Original, Clever, Wordmark/Verbicons or Negative logo.
Client: Tower Communication The customer‘s wish was to have an abstract depiction of an airport tower in the logo. The antenna of the tower is an upside down T (for “Tower“) and the lower area is a downwardly open C (for “Communication“).
Developed for a series of self-enrichment events entitled "Choose Love," this logotype was created to be instantly recognizable, whimsical, and inspirational. By stacking the eventʼs name and carefully editing key letterforms to maintain legibility, a heart appears to connect the words ‘choose’ and ‘love,’ bringing emphasis to the eventʼs mission.
The Choose Love experience combines a variety of creative exploration sessions, guided meditation, and yoga to help participants gain personal insight. The visual campaign included the development of the Choose Love brandmark, promotional poster, and event branded buttons distributed to participants.
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