Designer: hugodenoudenThe client wanted a logo that communicate the love that their puppies are given and they also wanted to talk about their home where they used to have their shop.
The Potion Lady is a Melbourne based Australian Bush Flower Essence practitioner. The brand needed to be quirky, mystical and magical. The client wanted to create a character that would become the 'face' of the company so it had to have personality as well as portray the emotive nature of the business.
