Designer: RobertoBranding for Ponoi (“ПОНОЙ”) River Co (since 1991). - They operate high-end catch-and-release fly-fishing camps on the Kola Peninsula (northern Russia). The fishing is second to none and the river is known as the most prolific Atlantic Salmon river left in the world. Target audience is 55-60 years old.
The Idea in this logo : the first frame picture which has illustration for buildings represent the picture of the community with no vital colors and the other frame represent the idea that the commission change the picture of the community from boring non active one to a very nice and beautiful picture by its activity.