Eclipse offer specialist training software - mostly linguistic, but also teachings on grammar, syntax, etc. The use of the globe device reinforces the idea that language & communication is a ‘global’ exercise.
Conceptually the design is of course inspired by a globe on its axis/stand. Since the idea of the eclipse is not necessary representative of solar or lunar, the mark focuses on how eclipses are created, orbit – The precise moment the Earth/Moon orbit is in relation to the Sun. The planet also forming an abstract E, creating a subtle monogram.
0Oct-13-13
The brand name was inspired by its NZ origins, the Maori language and it pure make-up, hence the pura part of the name.
We developed a vibrant mark and bold visual language to share the unique (and exciting) story of Apura. The images evoke the purity of this product and the colour palette was picked from the NZ landscape.
0Mar-01-13
logo for a furniture design company based in mexico.
