Designer: jacob-lightFinal logo for Amoun Group.. Amoun Group included a hotel, oriental restaurant travel agency, programing agancy & an advertising agancy.. The logo reflect all themes of those companies, Arabic theme (letters) and ancient Egyptian theme (the shape looks like Horus Eye)...
The project had as its starting point to convey the essence of the service offered. For this, they were considered as pillars of the concept, the reception, the human relation and the trust. The brand, built from the initials of the name of the professional, form a mandala that in addition to refer to energy and reflection, create a link with the patient.
