Krystine Alaina Style

A logo for a small business providing Image Consultation and Wardrobe Styling services. Designer: Velocity Vectors
Submitted: 03/10/2012
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Velocity Vectors

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0Jul-22-09

UNUS is a growing network of individuals and organizations who collaboratively work in the construction of a Wisdom Society.

Our society is moving from an information era into a disruptive, knowledge-based paradigm, in which raising awareness of the interdependence among us and reclaiming new ways to address society's demands through a positive and collaborative orientation are crucial for humanity's future sustainability. At UNUS we strongly believe the following cycle is the result of living and working at our full human potential for collective happiness, prosperity and integrity.

Our mission is to provide platforms and tools to foster change towards a Wiser Society in all levels: from individuals to their relationships, organizations and the planet.

3Jul-30-14

This logo is for a completely fictitious entity named Three Nuts General Contractors.

The idea for this brand came to me when I was out and about in the world, and saw a contractor's work van drive by. As I looked at the number 3 in the telephone number on the van, I started thinking about how a cleverly constructed 3 could reveal a wrench in negative space.

Using a hexagonal bolt nut as my main source of inspiration, I thought of a whimsical name which would support the concept I had in mind. In this hypothetical situation, the "Three Nuts" could be a team of three general contractors.

The icon is built from the angles of the bolt nut, and the entire mark should evoke a heavy industrial feel; something that could be stamped into metal, etched into wood, or simply affixed on the side of a work van.

Click here to see the case study for this logo, which chronicles its development, and includes full design rationale, sketches, electronic roughs, and alternate designs.

0Sep-18-11

0Sep-17-10