Eclipse offer specialist training software - mostly linguistic, but also teachings on grammar, syntax, etc. The use of the globe device reinforces the idea that language & communication is a ‘global’ exercise. Conceptually the design is of course inspired by a globe on its axis/stand. Since the idea of the eclipse is not necessary representative of solar or lunar, the mark focuses on how eclipses are created, orbit – The precise moment the Earth/Moon orbit is in relation to the Sun. The planet also forming an abstract E, creating a subtle monogram.
With Adam Films we wanted to categorically move away from the clichés that the name Adam carries with it and we finally froze on ivy leaves which can be seen in historical depictions of Adam & Eve. These ivy leaves, concealing and revealing were in context to techniques used in traditional film making. Adam Films is a collaborative work with Sushil Chintak.
Whisky Mark The mark was created for a D&AD brief "To create a brand of whisky aimed at female consumers" The image has alot of meanings; Hills reflected in a scottish loch, A pair of lips, The highlands and lowlands of Scotland which the blended was created from, and finally two ice cubes.