This logo was designed for a church in New Zealand, All Saints in Nelson. While they had an existing logo, it was felt by the leadership and the wider congregation that it was in need of a much-needed refresh. They were hopeful that they could retain the tree as a main device but they weren’t sure if that could be done. They also wanted a logo that would also serve to symbolise they had solid foundations as a church, along with a strong fellowship that welcomed everyone, while celebrating the cultural heritage and diversity of New Zealand. They were convinced they were asking for too much.