Designer: sophiagThe brand name was inspired by its NZ origins, the Maori language and it pure make-up, hence the pura part of the name.
We developed a vibrant mark and bold visual language to share the unique (and exciting) story of Apura. The images evoke the purity of this product and the colour palette was picked from the NZ landscape.
The logo of "Comitato Feste" represents fully represent us, is Italian, vintage but with a very modern graphics. We really love illustrated logos and in this case we were able to put in everything that we like. We were looking for a symbol that immediately bring to mind the Italian family, and then we thought about the clothes of the grandmother hanging on the washing line. The image was made by one of our photography in a very picturesque area of our city. We are very proud of this logo!