Designer: Gary ChewLogo for a gay friendly holiday resort. The logomark shows fig leaf (naturism) with a palm tree (tropical) in the negative space. The logomark is also playfully phallic in nature which the owners where very receptive of.
This is a totally fictional company that I refer to as "a boutique doughnut studio." I envision it as a trendy, metropolitan bakery that allows customers to glaze and decorate their own unique doughnuts. I wanted this to look really tactile, gooey, and sweet - like you really want to take a bite. Type for "glaze" is custom, and reflects the roundness of a doughnut. Click here to view my Flickr stream for full design rationale and additional images.
