Designer: Fabrizio Bosica"Frischlich" is a German brand, with the word "Frisch" meaning "fresh" and "lich" in German is an ending for adjectives, "glücklich" = happy or "herrlich" = great. The company delivers fresh produce, meats and cheeses and more to your doorstep, tailored to your family size.
The logo has the concept of joining the letter H with the hexagon. This union of the two elements occurs in a fluid and joint way, making both a symbol only. The graphical effects used give the symbol depth and dimension. For lettering, an easy-to-read format was designed , which refers to the technology area. Details in each letter and adjustments give the feeling of agility and exclusivity to the name of the company.
