Designer: Denis Aristov Client: Технологии климата (Climate Technologies) Industry: Air Conditioning & Ventilation Store Keywords: ventilation, air conditioning, blue, sky, clouds, house, roof, climate
Inspired by Super Heroes and Greek Legend, Urban Jungle designed the Guardian identity. Integrating the “G” of the product’s name into a Captain American-esque shield, and using a charcoal colour treatment on a bold stylized version of the Gotham typeface, the identity blends a vivid colour palette of pink and purple, giving the identity strength and modernity.