Designer: Alen PavlovićAmerican Red Kings - They are breeders of American Staffordshire Terrier – (Amstaff) breed; sell puppies to Brazil and export to other countries. They also provide advice on breeding and animal behavior and expose their dogs at exhibitions.
The logo is created for a private luxury resort in Phuket. The main concept of this resort is "best kept secret", hence, the use of a very light neutral colour and braille letter as an logo mark.