Plateau de travail Ensemble

Health Insurance Company Designer: Hardiq
Submitted: 04/12/2016 • Featured: 04/12/2016
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Developed for a series of self-enrichment events entitled "Choose Love," this logotype was created to be instantly recognizable, whimsical, and inspirational. By stacking the eventʼs name and carefully editing key letterforms to maintain legibility, a heart appears to connect the words ‘choose’ and ‘love,’ bringing emphasis to the eventʼs mission.
The Choose Love experience combines a variety of creative exploration sessions, guided meditation, and yoga to help participants gain personal insight. The visual campaign included the development of the Choose Love brandmark, promotional poster, and event branded buttons distributed to participants.
© Keith Kitz, All rights reserved.

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"The first mountain - the left one - is Mount Sajama, situated in Bolivia, the place of origin of the main ingredient of Bernino Gourmet Potato. The central mountain is Matterhorn, located in Switzerland, where the Rösti Potato was created along the canton of Bern. The White Rock is the last mountain and where Bernino Gourmet Potato will be launched, in Palhoça/SC, besides being a strong inspiration for the development of the first restaurant of this franchise.”

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