Designer: AnoopI designed logo Wave for client that is opening fast food restaurant in Sankt Petersburg, Russia. Target consumer of the restaurant are young active people, who found excitement in extreme sports, mainly water sports such as surfing or wake boarding. Client provides me with own sketches of the logo at the beginning of the project. Simple pencil sketches with name of the restaurant stylized into shape of wave was source of inspiration through whole process of logo design.
I was approached by new organisation 'Monitor Healthcare' to design their logo and brand identity.
Monitor Healthcare aim to provide people all around Africa with free medical advice via online and telephone methods. As this service is to be for the full continent I wanted to create a logo that would represent this unity.
The different colours of each section of the cross are representative of the North, East, South and West regions of Africa. The individual colours were picked based on the flags of the countries within each region.
The white cross in the middle of the logo is to symbalise the unity of the continent which Monitor Healthcare aim to provide.