Designer: Ingus EisaksA logo depicting two animals: a mammal in the positive space of the design and a bird within the negative space of the logo.
The brand name was inspired by its NZ origins, the Maori language and it pure make-up, hence the pura part of the name.
We developed a vibrant mark and bold visual language to share the unique (and exciting) story of Apura. The images evoke the purity of this product and the colour palette was picked from the NZ landscape.
logo designed for a discourse & filmclub organised by the ELTE College for Advanced Studies in Social Sciences, Budapest
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