Designer: shadowindesignBOA (Building Out Athletes) is a TRX/Yoga studio in Troy, NY, where ordinary people become extraordinary in their bodies.
Naming & typographic logo for make-up studio. The idea was to create something connected to fashion and make-up art. So, the name came from F + lipstick. The Fashionable inscription look & the twisted ligatures (just like women twirl their lipstick) make the logo in harmony with the name and communicates the desired message.