Designer: Mathieu SchatzlerDeveloped for my sister's startup. Lilypads & Lemondrops make all kinds of things out of fabric & stitching; tea cosies, ipod covers, stuffed toys, felt decorations just to name a few. The logo needed to be simple enough to either be; stitched/sewn, rubber stamped or paint stenciled onto fabric. The logo will also be used on etsy stores & similar.
Inspired by the Spirograph, Urban Jungle designed the identity using a combination of four semi-transparent aqua and ochre circles. The circles symbolize the convergence of two unique corporate entities into one new corporate brand identity — Vantage. Using charcoal for the typeface, the identity blends a vibrant colour palette giving it a fresh, smart and energetic feel, and reflects the youthful and contemporary edge of the company.